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Direct 610-438-2239
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When setting a price, why not ask for the moon?

Make no mistake, we want you to get the best possible price for your property. However, when a home is
priced to high for the market:
- It attracts lookers, not legitimate buyers.
- It implies that you aren't motivated to sell.
- It reduces the number of showings.
- It helps the competition look better.
- If it doesn't appraise at the higher price, a buyer may not be able to secure a loan.
- You may ultimately have to drop your price below market value in order to sell.
As the graphic below indicates, the best offers often come when a property is newly listed - if priced too
high, it's difficult to create the momentum necessary to sell your home at the highest price in the least
amount of time.
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Troy Pressens
MBA, M.Ed, e-PRO, CIPS
Licensed in PA & NJ, Long & Foster Realtors
3101 Emrick Blvd, Suite 10, Bethlehem, PA 18040
Direct 610-438-2239 l
Office 610-865-7776
Cell 908-398-4961 l
Fax 610-865-3121
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All contents ? copyright 2006 Invest In Easton All rights reserved.
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